Trends for 2016: A Road Map for Optimizing Customer Experience

Historically, keeping customers happy and providing an excellent customer experience was the result of providing a high-quality product at the best price, backed by stellar customer service. The competitive landscape has since changed, though. Moving into 2016, the winning service providers will be those that hone and focus their businesses to enhance all facets of their customers’ experiences.

During this webinar, InfoTrends’ Barb Pellow will discuss key technology trends for 2016 that will help you leverage emerging technologies and optimize the customer experience.

Key areas of focus include strategies surrounding:
· Online order entry (including mobile strategies)
· Operational efficiency to reduce turnaround times
· Targeted marketing approaches
· Dealing with “big data”
· Engaging with cross-media communications
· Blending print and mobile
· Expanding services to take an “agency” approach to the market
· Different selling models

Sponsored by Canon Solutions America

Click here to view this free webinar today!