Many PSPs are familiar with the concept of window graphics. What may not be so clear is the different options for installing and applying these colorful graphics.
If not installed correctly, window graphics can cause thermal stress. Here are some tips for how installers can avoid that.
There are several wide-format trends that, if approached in the right way, represent opportunities for PSPs to thrive in the year ahead.
While installing outdoor graphics brings many considerations, there is one issue that will impact all outdoor applications: the weather.
U.K.-based Print Evolved created a unique application for a customer wanting a Wimbledon-themed bar, using their swissQprint flatbed press to print graphics directly onto astroturf.
Sign fails can be hilarious at times, but they never fail to make me stop and pay attention. It's important to take a step back and look at the bigger picture sometimes. Are you paying attention?
The workhorse of the retail sign industry is the large-format vinyl banner. Vinyl banners are great because they grab attention with their eye-catching graphics and increase profits through increased in-store foot traffic.
In some ways the digital transformation of textile printing has been accelerated due to the COVID-19 crisis.
Considerations of print speed, print quality, and flexibility factor strongly in wide-format equipment purchases. A strategy involving all three is essential.
As a printing segment, wide-format is mature. While the technologies continue to be refined, and the materials get upgraded, the core concept remains unchanged. As the points of differentiation that were once critical selling points lose their punch, what can wide-format producers do to differentiate their businesses?
