Wausau Paper

Uncoated papers have different qualities than coated sheets and require a different approach. 
Here are some tips from four paper experts to help you choose the right paper and get the best results.

AbitibiBowater has been taking action to help combat climate change for several years. Since 2000, the company has reduced its greenhouse gas emissions by 32 percent per ton. The progress to date can be attributed to a company-wide focus on improved efficiency and to switching from fossil fuels to renewable energy sources. In 2008, AbitibiBowater was 46 percent self-sufficient from renewable sources for its total energy needs. A new biomass boiler at the Fort Frances, Ontario, mill produces 46 MW of “green” electricity. In fact, 66 percent of the fuel used in the company’s boilers is supplied by carbon-neutral biomass such as sawdust and wood residues.

THE ECONOMY may be bad, but that doesn’t mean the quality of your printed materials has to be. Instead of switching to cheaper paper, this is the time to give your publications more impact by using premium papers. “They help you set your printed communications apart,” notes Laura Shore, of Mohawk Fine Papers.

On Monday, Wausau Paper opened a new East Coast distribution center in Allentown, Pa. The new distribution center will enable overnight and same day delivery service to a geographically broader group of customers across the East Coast. Strategically located near the interchange of Interstates 78 and 476, the facility will be managed by the third-party logistics provider Nexus Distribution Corp. In addition to aligning with Wausau Paper’s commitment to customer service, Nexus is also committed to a high level of environmental sustainability. The center will support intermodal transportation with rail siding and truck docks to handle both shipping methods. By adopting this distribution strategy,

Dan Reeves has joined Wausau Paper as western regional sales manager and David Shelton has joined the company as eastern regional sales manager. They will each be responsible for managing sales efforts within their designated regions. Daniel Hoffman has joined Wausau Paper as business development manager, responsible for creating demand for Wausau products in targeted market segments.

All four of Wausau Paper’s Printing & Writing segment facilities are now certified by the Forest Stewardship Council (FSC). FSC certification recognizes products and processes that support the responsible management of the world’s forests and forest resources. Newly certified are the paper manufacturing and converting facilities in Brainerd, Minn., and Groveton, N.H., as well as a converting facility in Appleton, Wis. The Brokaw, Wis., paper manufacturing and converting location was certified previously.

YOUR CUSTOMERS are concerned about the environment. Many of them, in fact, would be happy to pay extra to read publications printed on recycled paper. According to a recent survey by the Green Press Initiative, Book Business magazine and Co-Op America, 80 percent of book/magazine purchasers said they would be willing to pay more for reading material printed on recycled stock. Paper manufacturers have been striving to address their customers’ environmental concerns by producing more papers with recycled content, and using pulp from sustainable, responsibly managed forests. They are also showing their environmental concern in other ways: by using wind-generated electricity for manufacturing