Printable Technologies

A year and a half ago, Shana Farrell, Printing Services and Distance Learning Manager at Fox Valley Technical College in Appleton, Wis., organized a recognition event for her staff of six. She invited not only her boss but the college president. There, each employee received individual recognition for his or her hard work and dedication. Afterward, Farrell says, she noticed everyone was working harder and enjoying their jobs more.

The IPMA 2011 conference was one of the most vibrant, well attended conferences in years. Here's a glimpse of what it was like.

In this digital age, not everyone views the subject of printing in an optimistic light. But Catherine Ciardi feels she has the perfect surfboard underneath her to navigate and tame the wave of the future.

Avanti Computer Systems Limited has announced a new integration with Printable Technologies, a provider of Web-to-Print and marketing personalization solutions. Avanti’s Print MIS is now integrated with Printable’s MarcomCentral ideal for creating, printing and managing the delivery of static, versioned and variable data pieces.

IT WAS a reunion well worth waiting for. Two years after its last conference in Florida, the Association of College and University Printers (ACUP) finally met again in April in Charlotte, N.C., bringing old friends and newcomers together for an enjoyable and enlightening event.

Printable Technologies has released version 6.5 of its FusionPro Web collateral management system. This new version adds an array of features to make on-demand marketing services more accessible, scalable and profitable. Printable users can now select their preferred language at log-in and view their FusionPro Web store in the language of their choosing. FusionPro Web 6.5 includes support for Unicode variable data publishing typesetting to support a broader range of worldwide languages. New templates are created in FusionPro Desktop 5.8 or later to supply variable text and receive versioned or variable print output in eight widely used world languages. Also new is

In recent weeks, four vendors have formed two separate partnerships to link MIS systems with Web-to-print products. A few weeks ago, Avanti announced that it had integrated its Graphic Arts Management System with Pageflex Storefront Web-to-print software. Then this week, Printable Technologies integrated its FusionPro Web product with the Kodak EMS Business Software. By linking their systems, these companies provide a streamlined workflow from online document customization and ordering through print production. “One of the greatest challenges facing print shops today is eliminating the re-entry of data as a job makes its way through the shop,” says Patrick Bolan, president and CEO of

InfoTrends has signed up several industry leaders as sponsors for its second annual TransPromo Summit, taking place August 13-14 at the New York Hilton. Exstream Software, HP, InfoPrint Solutions, Kodak, Océ, Pitney Bowes, Riso and Xerox have all committed to participating in the event as Platinum Sponsors. Other sponsors will include Printable Technologies, Ricoh and Solimar. The TransPromo Summit is designed to educate attendees on the strategies, techniques and tools for fusing the traditional transaction document with marketing messages to enhance customer communications, improve customer retention and increase revenue. “The educational program will bring together senior executives and managers from the vendor, service provider

SINCE THE development and maturation of digital presses, the concept of variable data printing (VDP) has become a reality. With today’s digital presses and software options it is possible to customize virtually every element on a page for every sheet that comes off of a digital press. The level of sophistication that can be achieved with today’s hardware and software options is mind-boggling. The hot buzz term right now is “One-to-one Marketing.” Sending a personalized or customized message to an individual that has more relevance or meaning to them has proven to be a more effective way of marketing. Personalization can help break

AS ALTERNATIVE media threaten print volumes, in-plants must take another look at their business models and adapt to the changing business climate. Revenue growth will depend on cost reduction through new workflow efficiencies, as well as new revenue sources from value-added services. Although hardware improvements will certainly play a role in advancing these objectives, the software driving these devices—along with other workflow solutions—will allow printers to differentiate themselves. Research indicates a growing divide between service providers that are growing their businesses and those that see their businesses in decline. Those who “get it” understand that continued growth depends on a three-pronged approach: