Canon Solutions America

Take a deep dive into the top digital media and data-driven marketing trends expected to dramatically influence the printing industry in the year ahead, as well as the exciting new digital printing technologies poised to help savvy print service providers reinvent themselves.

Success in the inkjet market begins with understanding that it’s not the technology itself that makes the difference—it’s the solution that you build around it. Learn how others are effectively addressing the needs of targeted customers using inkjet to grow their business.

Production printing is undergoing another revolution. A gap has formed between sheet-fed color electrophotographic and roll-fed color inkjet digital printers that InfoTrends calls the “Zone of Disruption.” See how the Océ VarioPrint i300 sheetfed color inkjet press is uniquely poised to meet market needs.

This webinar will focus on the top areas that print and marketing service providers should focus on in 2017.

Target marketing is an effective way to optimize business and marketing resources. By targeting specific industries, you can drive sales and use resources more efficiently. Focusing on one or several industries can be highly beneficial to the marketing and operations sides of a business.

The Océ VarioPrint i300® press is a highly productive inkjet sheetfed printing system designed to enable printing on a broad set of media. This flexibility, combined with proven Océ technologies, allow print service providers to manage shorter runs and take on more jobs. Watch the video.

To achieve high-quality, consistent results on production inkjet printers, design preparation is key. The Designer’s Guide to Inkjet, now available in e-book form, helps graphic designers leverage inkjet media and inks, software settings, and file preparation to get the best results every time.

Target marketing is an effective way to optimize business and marketing resources. By targeting specific industries, you can drive sales and use resources more efficiently. Focusing on one or several industries can be highly beneficial to the marketing and operations sides of a business.

There are important considerations and preparations to be made when incorporating inkjet printing into any printing operation. Gain insight and advice from print service providers, industry analysts, and solution partners to help you make the switch smoothly and successfully.

From simple wide-format posters to elaborate specialty applications, if you can imagine it, you can produce it.