Value-added Services - Promotional Product Sales

During the months-long stay-at-home orders, many of us have had to navigate a new normal. For some, this time has been met with the challenge of adjusting routines and transitioning to Zoom life, while simultaneously taking care of children and, in some cases, doubling as teachers. Then there's marketing during COVID-19.

Selling promotional products is an excellent way for an in-plant to generate lots of revenue, while increasing its visibility and value. But how do you start doing it? We asked an expert.

We asked in-plants which new products and services would be fueling their growth over the next few years. The responses were surprising.

In-plants are adding promotional products to their offerings, using their expertise to ensure brand compliance. Providing promotional products is just one more way in-plants are bringing in work from adjacent markets.

With the promotional products market on the rise, savvy shops can bring in big business across a variety of vertical markets.

In-plants ­prosper when the value they offer customers extends ­beyond print. Here’s how the ­University of ­Oklahoma’s in-plant has capitalized on the ­opportunity.

By adding promotional product distribution and a new HP Indigo 10000, the University of North Texas has cut costs and added value.