Mailing/Fulfillment - Postal Trends

The USPS has brought back promotions for 2019. Do you have a planned strategy to not only save money on postage, but really stand out?

Overseen by Two Sides North America, the Keep Me Posted North America campaign will focus on educating and challenging corporations that are removing consumer choice and charging fees for paper.

By now you've no doubt heard of the USPS Informed Delivery program, which gives consumers a sneak peak at what's coming to their mailboxes each day. What you may not realize is that this program provides an opportunity for in-plants to add value to their customers' mailings.

The proposed price changes will take effect Jan. 27, 2019, if approved by the Postal Regulatory Commission (PRC). The proposed prices would raise mailing services product prices approximately 2.5%.

Discounts for the IPMA’s Annual Educational Conference and Vendor Fair end in December. The event will take place June 2-6, 2019 in Louisville, Ky.

Direct mail is a very effective marketing channel; however, when you add a mobile element such as augmented reality to it, you have the opportunity to skyrocket your results. I say "opportunity" using augmented reality with direct mail, because you need to use the AR effectively.

The National Association of College and University Mail Services held its annual conference this week filled with educational sessions that covered a variety of mail-related topics.

Even though the potential strike at UPS hasn’t yet been averted (the current labor agreement is set to expire July 31, and the two parties haven't ratified a tentative agreement), the company has decided that now is a good time to impose intra-year rate hikes.

In 2010, the U.S. Postal Service featured an image of Lady Liberty on its forever stamp. The only problem was it featured an artist’s replica of the statue, rather than the original. The artist sued the USPS and, last week, he won.

Neopost incorporated Memjet’s printing technology into its MACH 6 digital color thick media printer for mailing, printing and packaging applications.