Digital Printing-Toner - Cut Sheet (Color)

So much work had been flooding into one school district in-plant that the manager knew something had to be done. Test booklets, recruitment brochures, covers for student handbooks and many other items were testing the limits of the eight-employee in-plant’s equipment. To handle the work, the shop recently added a long list of new equipment—including a Xerox iGen3—and built a 3,000-square-foot addition to house it all. New on the shop floor are: • A Xerox iGen3 90 digital color press • A second Kodak Digimaster 9110 with an inline bookletmaker • A C.P. Bourg bookletmaker for the shop’s other 9110 • Two Konica Minolta

“We had one of the first DocuColors.” There was a time when Kevin Field might have been bragging when he said that. But 15 years have taken their toll on that Xerox DocuColor 40, as they have on all of his in-plant’s aging Xerox printers. So recently, Print & Mail Services for the City and Schools of Virginia Beach replaced those printers with a host of newer, faster devices. New on the shop floor are a Xerox DocuColor 260, two DocuTech 6135s (one with a square fold booklet maker) and a Xerox 128 highlight color device, which went into the data center.

Last month’s TransPromo Summit in New York was certainly upbeat in its predictions for this new marketing technique. Keynote Speaker Barb Pellow, of InfoTrends, pointed to data predicting a 68 percent compound annual growth rate for transpromo over the next four years. Most of the speakers backed this up with case studies and research indicating that customers are receptive to reading relevant marketing messages on their statements and bills. The 300 vendors, marketers and printers in attendance were certainly primed to hear this. They received numerous tips on how to initiate and carry out transpromo campaigns. Dozens of vendors were on hand to discuss

VALHALLA, NY—August 21, 2008—Fujifilm Graphic Systems U.S.A., Inc. recently announced changes in the company’s sales organization, structured around the latest digital solutions and designed to better address customer needs. “As the graphic communications industry continues to evolve, so must the companies working within it,” said Todd Zimmerman, vice president, National Field Sales. “The needs of our customers are changing and we will continue to meet their expectations and deliver what they need to better run their business. The changes within our sales force better address those needs and ensure that our people and their expertise are available to our customers across the country.” Demand

ROCHESTER, NY—August 19, 2008—PODi, the Digital Printing Initiative, announced today that a stellar group of industry leaders has been confirmed to chair track sessions at its seventh annual AppForum, January 19 - 21, 2009 in Las Vegas at the Rio All-Suite Hotel & Casino. • Laurie Beasley, President of the DMA of Northern California, will chair the new Direct Marketing Track. Laurie runs Beasley Direct Marketing and has managed hundreds of successful direct mail and online campaigns. She’s been honored with Echo, Summit, Marcom, Pyramid and Caples awards. • Joe Metzger, President of Metzgers Printing + Mailing will be leading the Web-to-Print Track.

InfoPrint Solutions Co., a joint venture between IBM and Ricoh, today announces another step in its on-going program with the Chief Marketing Officer (CMO) Council through the formation of the Corporate and Faculty Leadership Committees, in support of a milestone research initiative. These groups of leading marketers, experts, authors and academics will provide insight to support InfoPrint’s commitment to and continual drive to educate the marketplace on the value of TransPromo. The company has also been working in partnership with the CMO Council to launch several pilot TransPromo projects with blue chip brands across North America.

Océ Customer Experience Center Provides a Personalized Experience that Enables Visitors to See and Interact with the Full Line of Océ Digital Printing Technologies

Join IPG Editor Bob Neubauer as he navigates his way through the massive German trade show.

In-plants were a main topic of discussion at a recent New York press conference held by Ricoh’s Production Printing Business Group (PPBG). Speaking in a hotel overlooking Times Square, Ricoh executives explained how the company has been gearing up to serve the needs of the in-plant market. They then introduced a 90-ppm color printer, which the company feels is perfect for in-plants. To emphasize how seriously it is taking the in-plant market, Ricoh even asked Program Marketing Manager Mike Loyd, former director of Louisiana State University Graphic Services, to explain to the crowd of reporters the unique challenges in-plants face. In-plants, noted Loyd,

When demand for color printing increased, Johnson County Community College’s Xerox 2045 color printer could not keep up. So the Overland Park, Kansas-based in-plant recently added a Xerox iGen3 90 to meet its changing needs. “The speed and ease of use of the iGen has helped us improve production of high-quality complex color documents on tight deadlines,” says Bruce Hines, manager of JCCC Document Services. “It has provided the additional capacity to accommodate the increased demand for color-printed classroom materials.” The new iGen3 has allowed the in-plant’s staff to produce more complex pieces, including posters, brochures, books, postcards, labels, signage, pocket folders and educational