Digital Printing-Toner - Cut Sheet (Color)

During the Winter Olympics in February, Simon Fraser University Document Solutions, in Burnaby, British Columbia, successfully produced a daily 12-page color newsletter detailing the progress of the German Olympics team. The 15-employee in-plant used its Xerox iGen3 to produce 1,600 newsletters a day for 16 days, binding them on its C.P. Bourg BME booklet maker. Digital files were sent from Germany using the in-plant’s WebCRD job submission system, from Rochester Software Associates.

TIMES ARE tough for trade shows. Anyone who attended the first couple days of PRINT 09 in Chicago last fall will recall the deserted aisles and near-empty booths.

HP Indigo Users Meet in Dallas More than 1,800 HP Indigo digital press owners and users recently gathered in Dallas for Dscoop5, the 2010 installment of the group’s annual conference. In addition to more than 100 educational sessions and five hands-on workshops, this year’s event included bus trips to local HP Indigo users’ plants for…

Success with VDP campaigns is not guaranteed. You have to design with your results in mind, then track and measure them.

The judging of the In-Print 2010 contest recently took place at Redlands Community College. Here's a behind-the-scenes look.

THE AIIM/On Demand Conference and Exposition is returning to IPG’s home town of Philadelphia next month, taking place April 20-22. Some 10,000 people are expected to attend the three-day show, with hundreds of vendors planning to exhibit. To whet your appetite, IPG asked some key vendors what they plan to showcase at the Pennsylvania Convention Center.

THESE ARE challenging times for in-plants, as cost cutting, downsizing, department justifications and threats to outsource permeate daily business. Now is the time to strengthen your customer relationships and provide value-added services beyond conventional and digital printing.

LIKE MANY in-plants, Iowa Bankers Association's two-employee print shop had been getting by for years with old, inefficient folding equipment. Its friction-fed Baum folder had been around since Gerald Ford was in the White House. It was slow, inconsistent and could not handle heavy stock very well.

At George Fox University, producing course packs has always required a lot of time spent manually punching and coil binding pages. A recent installation, however, is destined to change everything.

True print personalization — namely, customized catalogs and other tailored direct mail communications — was supposed to be the next big thing five years ago. As the experts said back then, costs will continue to come down, quality will improve and the process will be faster and easier.

All that's happened. So why aren't more people using variable data printing today?

Most marketers still believe it's too expensive. The price may have come down significantly, but a personalized print job is going to cost more than a traditional per-piece rate for a regular catalog — about three times more, by some estimates. And with the economy what it's been, nobody is interested in increasing their expenditures.