Business Management - Marketing/Sales

Staying abreast of the effectiveness of marketing channels and evolving consumer trends is crucial for today’s direct mail providers. The marketing team at SG360° explored what marketers are doing to reach today’s consumers, which marketing tactics resonate with consumers, and how direct mail fits into it all.

This webinar will tap into new research to show how job submission methods have changed in recent years.

In a new blog, Consultant Howie Fenton discusses the challenges of implementing new software, raising prices, updating budgeted hourly rates, and creating an in-plant "sales" program.

You will hear from industry experts on the importance of data driven marketing given today’s market conditions.

This webinar will explore the 4 key CCM trends that every organization should know about.

This year marks the return of many printing industry expositions for in-plant printers, and Xante’ will be exhibited in most of them.

The printing industry workforce is aging. When it comes down to it, the only way to replace a retiring population of print craftsmen is to bring in young people who are trainable. Enter, the Millennials.

This interactive webinar will help you identify what’s next for your business no matter what your specialty is.

The new study focuses on the keen understanding of the communication buyers’ experience, and how their preferences align with what services print providers can offer.

“I’ll throw that up on Asana and assign it to you. I can also add it to Slack if you like. Oh, and hey, you wanted to whiteboard with me regarding that sales call. Shall we Miro?” If none of that made any sense to you, check out this week’s Short Attention Span Sales tip and get hip.