QR Codes: Become the Expert
When he returned to Grantham, Pa., where he works as director of the Messiah College Press, Magee sat down with the school's admissions, development and athletics departments to show them how QR codes worked and how they could use them. His enthusiasm was contagious.
"Everyone was throwing out ideas," he says. Before long his 15-employee in-plant was printing QR codes on posters for the school's "Welcome Week," which linked students and parents to an online schedule. After that the shop added QR codes to campus maps, to link individuals to the college Web site.
Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.