QR Codes: Become the Expert
Managers who have been working with QR codes say it pays to be proactive and suggest ways that customers can incorporate the codes.
"Any time we get a job request we're all now on the lookout," says Magee, of Messiah College. Like a recent job from a student activities group, which wanted to print posters advertising the movies they planned to show. Magee suggested they add QR codes to take people to the trailer for those movies.
Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.