Xerox Unveils New Branding, Logo

In addition to the new logo, Xerox’s corporate identity now includes a proprietary font and visual elements of its branding using a palette of eight colors that can be applied across a range of media, from print and Web to broadcast and interactive presentations.

About Xerox Corp.
Xerox Corporation is the world’s leading document management enterprise, providing the industry’s broadest portfolio of color and black-and-white document processing systems and related supplies as well as document management consulting and outsourcing services to businesses of any size.