College Shop Gets Digital Overhaul
The most immediate benefit of having a digital press, notes Eve Markman, executive director of communication, is the four-color capability it brings.
“We’ve always gone outside for four-color,” she says. “Bringing it in-house gives us a lot more control.”
Not to mention a lot more opportunity. Brochures previously printed with just one or two colors due to the in-plant’s limitations can now be upgraded to four colors, making them more noticeable and thus more competitive.
- Companies:
- Eastman Kodak Co.
- Hamada Printing Press
Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.
