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Not only are printers getting wider, but laminators (which protect this extra-large, outdoor signage from scratching, fading, tearing, etc.) are paralleling printers in size. Besides providing protection for printed materials, laminators enhance the color and contrast of the print, says Franks.
"Beyond protection, lamination is a way of differentiating the product," he notes. "It adds gloss, matte, satin, etc., to a product and makes it stand out. Lamination is a value-added service that people will pay for. It brings revenues into the business."
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