Wholesale & Retail In-plants-

"Every other product on the market had four-color brochures, and we couldn't do that," she recalls. "We were limited to only two-color, and the product didn't always have the budget to go out of house to do the four-color. So I think going four-color really helped sell the product and the company."

It also brought more work to the nine-person in-plant. Customers, having caught wind of the in-plant's four-color expertise, are now printing more displays and brochures in-house. This, coupled with the additional work resulting from a recent company acquisition, has brought some busy times to the in-plant.