Too Broke to Go Bust

•
New PCs and a Mac were acquired, all equipped with Adobe Creative Suite, QuarkXPress and other software.

Even with all that in place, though, Nancy realized that acquiring new software and equipment without the skills to properly use them would be like pasting a bunch of feathers together and hoping that the result will be a duck. She and other staff members took the initiative and took advantage of the computer design courses offered by their institution, learning how to apply their new capabilities. As a result, the in-plant dropped its “no typesetting or design” policy and began accepting (and charging for) those services.