Adding Marketing Services? Minimize Your Risk
When implementing new value-added services understand the potential risks. Here’s one strategy to help you avoid them.
- What was the original motivation to create the in-plant?
- Has that changed?
- What are the current goals of the in-plant?
- How is its performance evaluated?
If you already know the answers, skip this step.
Tough Questions
I'm sure you have heard the expression "deer in the headlights." Tough questions can result in this look. In addition, some may say they don't understand the question, others that they don't understand production, and a few may even candidly admit they don't understand the department and need help.
Howie Fenton is an independent consultant who focuses on analyzing/benchmarking the performance of printing operations. Fenton helps companies use metrics, best practices and workflow strategies to streamline operations. Call (720) 872-6339 or email howie@howiefentonconsulting.com
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