An In-plant Victory
"Two years ago, we averaged around 60,000 [color] impressions monthly; last year we averaged less than 25,000. But so far this year we printed 130,000 impressions in January." This was followed by 125,000 color impressions in February. Schrader attributes the jump in color to the increase in marketing items being sent to the iGen4 from both Mercury Marine and other Brunswick companies. The quality and speed of the digital color press is exactly what the marketing departments are looking for.
- Companies:
- C.P. Bourg Inc.
- Xerox Corp.
- People:
- Mike Schrader
Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.