The State of On-demand Printing

The price-performance ratio of this equipment has been very attractive to printers. Entry-level models start out around $15,000, and mid-range systems begin around $50,000, excluding the controller, which adds between $35,000 and $100,000 to the total price.

These stand-alone ink-jet systems are used for addressing and mailing in a variety of in-plants. Shops that create transactional documents in heath, financial and insurance companies are frequent users of higher-end systems, while in-plants in Fortune 500 companies and universities often use the midrange systems.