West Coast Wonders

Despite more work migrating to the digital end, Swisher believes offset work is going to continue well into the foreseeable future. Many forms are printed offset, he notes, with variable data married to the product digitally.

Still, Swisher feels it's important for state in-plants to concentrate on digital printing and ancillary services over the long haul. He keeps an ear to the needs of customers and monitors the ever-changing technology climate. As for offset, he envisions a drastic reduction 10 years from now.