Vic Barking offers his thoughts on digital printing and the type of services that in-plants will need to provide in the years ahead.

By Vic Barkin

Poignant Production Predictions

Here are three predictions from Adobe’s Principal Scientist Dov Issacs, and RIT’s Professor of Digital Printing Frank Romano in 2003.

“The post office will become primarily a delivery mechanism for promotional material by process of elimination. Because the U.S. Postal Service is a commercial organization, that will make it favor direct mail companies more and more.”

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Vic Barkin Author's page

Vic Nathan Barkin has more than 35 years of experience in the printing, paper and wood products industries and currently owns a consulting practice specializing in business development, workflow, and technology implementation, focusing on “Green Procurement and Production” practices. Vic is a QMS Lead Auditor certified to ISO 9001:2008 standards, is a consultant for the Rainforest Alliance as an FSC Chain of Custody and Controlled Wood senior auditor, is an FSC, SFI and PEFC lead auditor for PricewaterhouseCoopers and SGS North America, and has engaged in more than 700 site assessments and audits.

The Future of Print