Vic Barking offers his thoughts on digital printing and the type of services that in-plants will need to provide in the years ahead.

By Vic Barkin

In 2001, the Digital Printing Council noted: “The use of direct mail will significantly increase over the next few years.”

In its 2005 annual report, the USPS revealed that Standard Mail (bulk advertising mail, formerly known as third-class mail) fluctuated slightly in volume from 2001-2003, but jumped substantially in both 2004 and 2005, growing by about 5.6 percent each of those years. If the trend continues at a steady rate for the next two years, the total will be at 125 percent of 2003 levels. That’s pretty significant.

« Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 All Next »

0 Comments

View Comments

People:
Bill Gates

Vic Barkin Author's page

Vic Nathan Barkin has more than 35 years of experience in the printing, paper and wood products industries and currently owns a consulting practice specializing in business development, workflow, and technology implementation, focusing on “Green Procurement and Production” practices. Vic is a QMS Lead Auditor certified to ISO 9001:2008 standards, is a consultant for the Rainforest Alliance as an FSC Chain of Custody and Controlled Wood senior auditor, is an FSC, SFI and PEFC lead auditor for PricewaterhouseCoopers and SGS North America, and has engaged in more than 700 site assessments and audits.

The Future of Print