Variable Printing Brings Competitive Edge at ING

When Equitable erected a new building in 1997, the company saw an opportunity.

"We merged electronic print, mail, fulfillment and copy centers," Steenhoek says. The new department, Data and Graphics Printing, was housed in a new 15,000-square-foot facility. At the same time, the in-plant replaced its mainframe printers and analog copiers with networked Xerox printers that could handle copying, variable data printing and mainframe printing. An Oracle fulfillment system was also implemented.