Variable Printing Brings Competitive Edge at ING

Since moving into the new plant, Geneser reports, DMC has been on the lookout for more work. Though the size of the staff hasn't changed since the move, he says, the monthly impression count has jumped from 5 million up to 9 million.

"We've got the horsepower and the people now, so the more we can push through, it just drives down unit cost," he says, then adds, with a laugh, "Tim's got that drilled into us pretty good."