Variable Data (Part 1) Aim Small, Miss Small

Looking at VDP today and using this technology to maximize the accuracy of your institution's target marketing potential, the chance for success can increase exponentially.

Essentials Of The VDP Rifle

The old saying "Lock, stock and barrel" has come to mean that everything is complete. In equating this to VDP, all elements must be in place in order for everything to "click" or work together properly.