An Extreme Makeover in Georgia
Faced with a possible shutdown, University of West Georgia Publications and Printing transformed itself from a cost center to a profit center, adding services, expanding its customer base and finding new sources of revenue.
Color has replaced black-and-white as the standard for print jobs at the university, and many new ideas have made their way into the shop's regular production schedule, Roberts says, including commencement announcements, student presentations and post cards. The in-plant also now prints signage used on buses in the campus shuttle system, as well as yard signs, magnets and bumper stickers.
- Companies:
- Canon U.S.A.
- Epson America
- Xerox Corp.
- People:
- Mark Reeves
- Sally Roberts
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