An Extreme Makeover in Georgia
Faced with a possible shutdown, University of West Georgia Publications and Printing transformed itself from a cost center to a profit center, adding services, expanding its customer base and finding new sources of revenue.
But the addition of new products and services over the past three or four years has been the key to the shop's success in more than doubling revenue, Roberts admits.
"At first we did this with existing equipment, but as new services required new equipment, we've had support for bringing in new things," Roberts notes. "Last year we added a creaser for sharper folds and to minimize cracking when binding full-color covers on copy jobs. We also replaced a large-format printer after wearing out our first one."
- Companies:
- Canon U.S.A.
- Epson America
- Xerox Corp.
- People:
- Mark Reeves
- Sally Roberts
Related Content
Comments
