Understanding Print and Mail Operations

Chambers identified key issues facing print/mail and higher education. Managers in the print world are dealing with the shift from offset to toner-based production, migration from print to electronic versioning, merging technologies, increased demand for color and outsourcing. Higher education is facing reduced funding, assessment and accountability, changing demographics and changes in student characteristics as the newest generation of students—the Millennials—gradually replace Gen-X students. To successfully draft and implement a campus-wide document strategy, the print and mail manager must be mindful of both sets of pressures.