Social Networks and the In-plant
Social media, as a marketing tool for in-plants, is in its infancy. Is there value in creating a social media presence? The answer is not clear, but these managers seem to think there is. Magee at Messiah sums it up nicely:
"You know, it's kind of like a billboard along the highway. Does it directly yield you more business? Not really; it just raises awareness and it builds a brand name. Only Facebook is much cheaper than a billboard." IPG
- People:
- Dwayne Magee
- Paul Roberts
Ray Chambers, CGCM, MBA, has invested over 30 years managing and directing printing plants, copy centers, mail centers and award-winning document management facilities in higher education and government.
Most recently, Chambers served as vice president and chief information officer at Juniata College. Chambers is currently a doctoral candidate studying Higher Education Administration at the Pennsylvania State University (PSU). His research interests include outsourcing in higher education and its impact on support services in higher education and managing support services. He also consults (Chambers Management Group) with leaders in both the public and private sectors to help them understand and improve in-plant printing and document services operations.
