Top Software Solutions for In-plants

Previous Emerging Trends studies have shown that in-plants that have implemented cross-media services have seen positive results—particularly an increase in print volume. Creating demand for cross-media software and services can be challenging at first, especially considering the learning curve. But by being creative you may find opportunities to keep more of the organization's print needs in-house. This could mean working with departments and their outsourced providers to enable the in-plant to produce the print components while outsourcing only the electronic ones. Nevertheless, offering services such as variable data or personalized direct mail are always good places to start, since they have their roots in print production.