Top Software Solutions for In-plants

Cross-media

As many in-plants are pressured to prove their value within their organization, the need to explore value-added services is imperative. An assessment of which products or services are being produced in-house versus outsourced can provide a starting place for defining the media needs of the organization overall. This may mean interacting with new departments that do not typically work with the in-plant, such as marketing, brand managers or recruiting departments. These departments often outsource variable print applications or jobs that require the creation of electronic media in addition to the print—making cross-media a greatly overlooked opportunity for many in-plants.