A Workflow Overhaul
To eliminate production inefficiencies, Aflac's printing subsidiary, Communicorp, restructured its customer service methodology and installed the latest high-speed equipment.
Vast Amounts of Printing
“Aflac’s print demands can be daunting,” reveals Bonsell.
A case in point is a marketing campaign that Aflac launched this spring. This campaign required Communicorp to produce 1,020 different print projects within a 60-day period. This equated to approximately 109,900,000 individual pieces. Simultaneously, 500 unrelated jobs (both Aflac and commercial) were also in production.
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