Tinseltown Triumph

"You cannot be promoting movies that are worth millions of dollars with black-and-white," Amaya declares.

To justify the purchase of equipment like the Komori, Amaya says he must demonstrate to his superiors that the machine will pay for itself, make a profit and provide a new service.

"You have to be very honest with them," he says of Paramount management. "You cannot fudge with the numbers." But if you follow the rules, he adds, "they're very supportive."