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Erik Cagle
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Moving forward, Joutras says the company is looking to integrate digital printing with the evolving software-as-a-solution (SaaS) industry. "And how can we utilize BRANDIRECTions to incorporate programs that include and rely on both direct mail printing and e-mail as integral parts of the solution," he adds. "There are a number of programs already in place where this combination has clearly proven to be very successful and positively impacting the return on marketing investment." PI
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Erik Cagle
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