Open Houses, California Style
Three California in-plants discuss their successful open houses and offer tips to help other in-plants plan their own.
Open houses need not be large productions. Rutledge also conducts mini open houses for specific departments.
“These events give you an opportunity to learn more about the customer in a more focused environment, and for them to see how you can address their individual needs,” she explains. “As a result of a mini open house, we are now producing our library’s newsletter internally on our Presstek 34DI press.”
- Companies:
- Presstek Inc.
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