Open Houses, California Style
Three California in-plants discuss their successful open houses and offer tips to help other in-plants plan their own.
A staff member was stationed in each production area throughout the print and mail facility, and was prepared to answer questions, supported by vendor representatives and supervisors. Vendors also supported Kalstein by providing door prizes and food, strategically placed at the end of the tour to lure attendees through the entire shop. Many of the giveaways, including note pads, folders and calendars, showcased new services Kalstein wished to promote to campus clients.
- Companies:
- Presstek Inc.
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