Something About IPMA...
"Your marketing department is looking for customer data," she noted. You should be thinking about how you can help them build good databases. She urged managers to meet with their marketing people, ask about their business issues and discuss ways the in-plant can help—because they are already talking to outside companies about these issues, and some of those companies may also be handling the printing.
Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.
