Thinking Big Leads To Big Profits
In-plants are producing some very creative wide-format applications, and generating sizable revenue as a result sizable revenue as a result.
"We have a bad habit of telling people 'oh, yes we can do that' and then as soon as they leave we say 'now how are we going to do that?' " he says with a laugh. "But that pressure creates creativity."
Lots of Wide-format Experience
Wide-format printing is nothing new for the staff at California State University, Sacramento, Reprographics & Mail Services. Assistant to the Director Laura Lockett notes that the in-plant got into the wide-format game 12 years ago, and now utilizes a 44˝ Epson Stylus Pro 9800 to serve its clients on campus.
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