The Wal-Mart Way

"We looked at total dollars being exhausted from our company for label printing needs," Funkhouser says. It quickly became apparent PMDC could throw its hat in the ring. Now PMDC is looking to add more flexo technology, he says.

To further increase revenues, the in-plant has started insourcing jobs like business cards, posters, booklets and signs from outside customersFunkhouser hopes the iGen3 will bring in additional insourcing work.