The Value of Variable Data Printing

The technology of digital printing is ever-changing. Variable data printing requires an entirely different file format. Languages like VIPP, JYLT, VPS, and PPML have created confusion over the best format to use. Currently, some printers only support their own native language. The file format in digital printing will move towards a PPML-based language with significant weight on PDF. Currently, PPML/VDX is a PDF-based format but is used on a select number of digital presses.