The PRINTING United Digital Experience wrapped up on January 31 after three months of free, invaluable programming which was made available virtually to the global printing community in order to continue to serve industry needs in 2020. The Digital Experience connected the industry with subject matter experts speaking to COVID-19 considerations and business recovery, the very latest research and statistics, sales and marketing insight, technology briefings, and more. Market segments across all verticals have benefitted from leading education as well as having the opportunity to view the newest industry technology to date.
The PRINTING United Digital Experience Successfully Serves the Global Community
The PRINTING United Digital Experience welcomed more than 8,600 attendees from more than 6,000 companies in 109 countries. More than 130,000 page views of the Digital Experience accounted for over 8,000 hours of programming viewed throughout the course of the three-month event. Before the online experience has even concluded, over 65% of the show floor has been sold for the in-person Expo in October.
“PRINTING United Alliance has answered the call to serve as the premier, mission-driven industry association in providing whatever tools and resources that are necessary for the global printing community to thrive,” said Mark J. Subers, president, PRINTING United. “PRINTING United Expo has become the gathering place for likeminded professionals looking to grow and safeguard their business practices.
About PRINTING United Alliance
PRINTING United Alliance is the new entity borne of the merger between Specialty Graphic Imaging Association (SGIA) and Printing Industries of America (PIA). In a milestone in the printing industry, SGIA and PIA officially combined in 2020 to create the largest, most comprehensive member-based printing and graphic arts association in the United States.
Members now have unparalleled access to preeminent education, training, workshops, events, research, government and legislative representation, safety, and environmental sustainability guidance, as well as resources from the leading media company in the industry – NAPCO Media.
PRINTING United Alliance produces the PRINTING United Expo, the most influential days in printing. The expansive display of technology and supplies, education, programming, and services are showcased to the industry at large, and represents all market segments in one easily accessed place. In 2020, PRINTING United introduced the PRINTING United Digital Experience. For more information, visit PRINTINGUnited.com.