Behind the Fun and Games
Hasbro Inc.’s in-plant doesn’t play around. The printing and packaging it produces play a big part in the company’s success, and its recent sustainability certification further demonstrates its commitment to corporate goals.
A Flexible Operation
East Longmeadow Site has right of first refusal on non-product related work, such as brochures and catalogs, and the plant definitely boasts home-field advantage in enabling the parent company to respond to customer and consumer demand. The shop can "flex up" or down depending on demand patterns, Brennan says, and Hasbro won't be caught short on supply of a hot ticket item because its production crew—buoyed by its ability to handle short lead times—can answer the bell.
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