Behind the Fun and Games
Hasbro Inc.’s in-plant doesn’t play around. The printing and packaging it produces play a big part in the company’s success, and its recent sustainability certification further demonstrates its commitment to corporate goals.
"Before this year, we were looking at doing finished product only. We're now marketing our processes as well, so we can do straight printing for a customer as opposed to only full product," Brennan notes.
With sustainability such an important part of Hasbro's corporate mission, the in-plant recently took the extra step of earning certification from the Sustainable Green Printing Partnership (SGP). The certification is a key result of Hasbro's Corporate Social Responsibility program, and shows its commitment to integrating sustainability throughout its manufacturing process (see sidebar).
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