Behind the Fun and Games
Hasbro Inc.’s in-plant doesn’t play around. The printing and packaging it produces play a big part in the company’s success, and its recent sustainability certification further demonstrates its commitment to corporate goals.
"It has a very demanding type of customer, along with the fact that you have to match every print run...from its inception to completion so that, from a game-play standpoint, one card matches up with another."
East Longmeadow also features a contract manufacturing arm, 360 Degrees Manufacturing Services, that bids on work outside the corporation that involves generating product complementary to the shop's core competencies. Any work that is bid on—virtually all of which is geographically local—must meet with the parent company's approval.
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