Behind the Fun and Games
Hasbro Inc.’s in-plant doesn’t play around. The printing and packaging it produces play a big part in the company’s success, and its recent sustainability certification further demonstrates its commitment to corporate goals.
Studying Shorter Runs
Brennan is intrigued by developments in digital printing technologies, and notes that Jim Hare, technical manager, will be attending the drupa trade show in Germany this May, surveying the options on a range of gear. The shop is studying shorter runs, an initiative tied to reducing inventory levels and supporting emerging global markets. The aforementioned packaging variability is another key issue the in-plant seeks to address.
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