Stormy Forecast for Paper Buyers

Despite the caveats, all three of these adjustments are smart techniques for controlling costs today. Make sure they suit your product and your audience, and get your paper supplier to help carry them to fruition.

The other key concern is guarding your ongoing paper supply. It’s safe to say that mills have taken on a make-my-day demeanor—if you fight too hard for better prices and terms, the mill doesn’t mind an excuse to cut your allocation. Tread cautiously.