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• It provides greater staffing flexibility for both the print and mail sides.
• It greatly reduces mail piece design errors that might increase postage costs, or that might run afoul of non-profit mailing rules.
Some of the advantages above are achievable, at least to some degree, for separate printing and mailing operations, but only if they cooperate closely. In the real world, however, the cooperation that's achievable usually falls far short of what's achievable by combining the operations into one.
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- Companies:
- Kirk-Rudy
- Places:
- St. Paul, Minn.
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