More than 100 Managers Attend IPMA 2009
Panelist Peter Muir, president of Bizucate, implored in-plants not to merely wait for work to come, nor even to simply look for work but to create opportunities.
“Only a few create,” he noted.
Working with the marketing department is crucial, Madison said, though sometimes marketing barely notices the in-plant. To change that, panelist Marlene Williams, vice president of Light Production/Mid-Low EPC Line of Business at Xerox, suggested taking some of marketing’s applications and redesigning them to show off the in-plant’s talents. Added Muir: “Show them something they haven’t seen before.”
Bob has served as editor of In-plant Impressions since October of 1994. Prior to that he served for three years as managing editor of Printing Impressions, a commercial printing publication. Mr. Neubauer is very active in the U.S. in-plant industry. He attends all the major in-plant conferences and has visited more than 180 in-plant operations around the world. He has given presentations to numerous in-plant groups in the U.S., Canada and Australia, including the Association of College and University Printers and the In-plant Printing and Mailing Association. He also coordinates the annual In-Print contest, co-sponsored by IPMA and In-plant Impressions.
