Managing Growing Volumes at Mary Kay Inc.

Printing these is a straightforward process on the shop's two 29˝ Heidelberg presses. But folding them quickly became a bottleneck.

"It doubled or tripled our volume and we couldn't handle it with our existing folding equipment," explains Hopson, supervisor of Printing Services, which is located a short drive from Mary Kay's global headquarters in Addison, Texas. "We were sending about 100,000 pieces a month to an outside shop just to keep up."